
GTA 6's publisher is focused on over-delivering content compared to the game's price tag, and wants to make sure any price tag is "good news" for players.
As first reported by GameSpot, Take-Two CEO Strauss Zelnick was recently asked on an earnings call for his thoughts on pricing for the publisher's entire catalog, as well as the GTA franchise in particular. "Look, there’s more content constantly being made available, and we really aim to deliver great value at any given time," Zelnick responded.