Doug Bowser, the president and CEO of Nintendo of America, has announced he will retire at the end of 2025. Bowser succeeded Reggie Fils-Aime and has been in position for six years, but spent well over a decade in various other leadership roles at the company. He's also leaving the company on something of a high: the Switch 2 launched on June 5 this year, and is the fastest-selling hardware in Nintendo's history.
To be honest, and not to take anything away from Bowser, a potted plant could've probably done a decent job as NOA CEO over this period. The all-conquering Switch has continued to dominate the console market and print money, while Nintendo's also expanded into theme parks and most successfully the film industry: 2023's The Super Mario Bros. Movie grossed $1.36 billion at the box office, the first videogame film ever to top a billion.
