Captain Birdseye has topped the list for the most iconic advertising character on British television, according to a recent TV survey.
According to data by trade journal The Grocer, the mascot for the frozen food brand has snatched the top spot, having served up fish fingers to his young shipmates on screens across the country for 55 years, The Mirror reports.
The recognisable bearded seadog was first played by actor John Hewer in 1967. In more recent years, Italian actor Riccardo Acerbi sent pulses racing when he first took over the role in 2018.
