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Evening Standard
Evening Standard
Josie Clarke

Au Vodka ads banned for targeting under-age teenagers

Au Vodka Lucinda Strafford ASA TikTok Kai Cenat
Lucinda Strafford with an AuVodka vending machine at a property used by her - (ASA/PA Wire)

TikTok and Facebook posts for a brand of vodka have been banned for targeting under-age teenagers, the regulator has said.

A TikTok post by social media influencer Lucinda Strafford in June showed her filling a large gold-coloured vending machine which featured the Au Vodka logo with cans of Au Vodka Juicy Peach, before she took a sip from one of the cans and said: “That is so good.”

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