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Clever Dude
Clever Dude
Brandon Marcus

5 New Cars Dealers Are Struggling to Sell in 2026

10 New Cars Dealers Are Struggling to Sell in 2026
A lineup of leftover 2024 and 2025 vehicles could give 2026 car shoppers extra negotiating power, especially on models with unusually high unsold inventory such as the Dodge Hornet Plug-in Hybrid, Jeep Grand Cherokee, and BMW i4 – Shutterstock

The new-car market has a strange little secret in 2026: some vehicles sitting on dealer lots still carry a new-car sticker, a full factory warranty, and a model year that already feels slightly behind the times. That combination can create a rare opening for shoppers, because dealers have a much easier time getting excited about a discount when a vehicle has spent months watching newer models roll past its windshield.

A recent iSeeCars analysis of more than 2.6 million new-car listings found unusually high amounts of leftover 2024 and 2025 inventory, with some models dramatically exceeding the industry averages for unsold stock. That does not mean every vehicle on this list automatically deserves a giant discount, but it does give buyers something valuable: leverage.

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