The Latest Breaking News from Viya

China's muted Singles' Day shopping fest expects slow growth

China's biggest online shopping festival, Singles' Day, is muted this year with sales numbers expected to grow slowly amid an uncertain economy and COVID-19

The Independent UK · Nov 11, 2022

China's livestreaming sales king returns to screens after long absence

China's top livestreaming sales influencer Li Jiaqi reappeared on screens on Tuesday, ending an over three-month-long absence that began after he was cut off abruptly, mid-show, on the eve of the anniversary of the country's Tiananmen Square crackdown.

Reuters · Sep 20, 2022

‘Oh my God, buy it!’ China’s livestream shopping stars risk being censored

Online sales stars enjoy huge influence but can fall foul of the authorities and vanish from the retail multiverse

The Guardian - UK · Jun 18, 2022