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The Latest Breaking News from Oura

9 Startups Nobody Talks About That Are Flying Under the Radar—and Raking In Millions

While flashy unicorns like OpenAI and SpaceX dominate headlines, dozens of smaller startups are quietly turning profits and changing industries without the hype. These hidden players focus on niche markets, sustainable models, and loyal customers rather than viral buzz. Many are already generating millions annually while staying out of the…

Thousandaire

I wore the Circular Ring 2 for three weeks and wanted to love it — but one big thing held it back

The Circular Ring 2 is a long-lasting, subscription-free smart ring with advanced, holistic tools like ECG readings, blood oxygen monitoring, and AFib detection but a buggy app limits its appeal for now.

Tom’s Guide

I am so tired of tech services subscription culture, and Blink's Arc is the latest example

Pay up for pano

TechRadar

From analysis to the latest developments in health,
read the most diverse news in one place.

Amazon's AI-powered Echo series devices blend Alexa Plus with Omnisence

Amazon revealed a new line of Echo series devices that bring Alexa Plus across the board to consumers.

Android Central

Oura Ring 4 goes ceramic with bold colours, a new charging case, and seamless multi-ring support

New upgrades push Oura deeper into style and lifestyle territory

Oura just launched the Oura Ring 4 Ceramic in four new colorways — and I’m obsessed with the new ‘Tide’ color

The new Oura Ring 4 Ceramic boasts a super-durable and eye-catching ceramic exterior in your choice of four colors for $499.

Tom’s Guide

The new pastel Oura Ring 4 Ceramic colors look chic in person, but Oura's new clamshell charging case has one small drawback

Oura debuts four new Oura Ring 4 Ceramic edition rings, along with a new charging case – which, unlike the Samsung Galaxy Ring, you have to buy separately.

TechRadar

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Oura launches vibrant Ceramic rings and a long-awaited charging case for seamless health tracking

Oura launches its first-ever charging case along with a whole new ceramic collection of the Oura Ring 4.

Android Central

Oura Ring users can now access over 50 blood biomarkers for $99

Oura's new $99 blood test connects your habits to your health.

Android Central

How to navigate social media trends without derailing your budget

From coastal grandma to clean girl aesthetic, microtrends are everywhere on social media, and you're often encouraged to spend money to participate

The Independent UK

Oura Rings sales surpass 5.5 Million amid major 2024 growth surge

Oura announced major achievements for its smart rings sold and revenue earned between 2024 and 2025.

Android Central

Oura Ring 4 vs Circular Ring 2 — which smart ring should you choose for tracking your health?

Oura vs. Circular: Which brand makes the better flagship smart ring? I compared the Oura Ring 4 to the Circular Ring 2 across six categories to find out.

Tom’s Guide

Garmin's new watch adds an Oura, Whoop feature we've been missing for years

And the best news is that existing Garmin watch users can get it, too - for free

I compared the Apple Watch's new Sleep Score to Oura Ring for a week — and the results are wild

I've compared Apple's sleep score to Oura for a week

Tom’s Guide

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Ultrahuman teams with Clue to make menstrual cycle tracking a whole lot smarter

Now your ring can sync with your period app to give a bigger picture of health

Fortune

‘Better put some chips down or you’re going to miss out’: U.S. tech is riding fears about rising global conflict

“There’s a ton of money being poured into defense from venture capitalists right now,” said Steve Simoni, cofounder of Allen Control Systems.

The Independent UK

The ultimate gift guide for the Virgo in your life

If you’re looking for ways to bring the Virgo in your life a little joy, look no further

Fortune

Wearable sales are flat but ring sales are up 100%, says Oura CEO

Oura's sensor rings are especially popular with women, who appreciate its Advisor tool and female-focused features.

Get all your
news in one place.

100’s of premium titles.
One news app.

Tom’s Guide

Apple Watch 11 — 5 reasons I'd buy the new Series 11, and 2 reasons I'd skip it

I'm a smartwatch nerd. Here are the five biggest reasons I'd upgrade to the new Apple Watch Series 11, along with two good reasons for skipping it.

Pedestrian.tv

Oura Ring Faces User Revolt Over Military Data Fears: What’s Actually Going On?

Oura Ring’s partnership with Palantir and the US Department of Defense has users worried about privacy. Find out what's actually happening.

Tom’s Guide

Oura is expanding its partnership with the US military and users are stressed — here’s what that means for your data

Oura is doubling down on its partnership with the U.S. military, and users are stressed. How secure is your data? Here's what we discovered.

Luna's new smart ring challenges Oura with AI-driven wellness tracking and fertility insights

Luna 2.0 promises deeper sleep tracking, fertility insights, and an AI health assistant that adapts to your lifestyle

International Business Times UK

Is Google Coming Up With A Flip Phone, Tablet And Smart Rings? The Truth About Tech Giant's Next Flagship Project After Pixel 10 Pro Announcement

Google executives have set the record straight on what fans and customers can expect when it comes to new devices.

Marie Claire

I Tested the New Garmin Venu X1 for Two Months – and Wow, It Outshines Its Predecessors in Wearability and Functionality

Style and substance? We're sold.

Android Central

Smart ring rivalry heats up: Ultrahuman sues Oura over patent claims

Ultrahuman drags Oura to Delhi High Court over alleged patent breach.

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