The Latest Breaking News from Lidl

Strategic branding at supermarkets

"In addition to membership benefits, these retailers also emphasize their new lower pricing strategies"

Salon · May 16, 2024

How supermarkets are changing their branding to make you think they’re cheaper

UK shoppers have specific preferences when it comes to their favourite supermarkets. MS was voted as the best in a recent survey, followed closely by German discounter Aldi (Waitrose, Tesco and Sainsbury’s were next). Aldi’s position is evidence of how discount retailers are reshaping consumer perceptions and the sector as…

The Conversation · May 15, 2024

Paul Lynch: ‘When you win the Booker, you are told you won’t write for a year’

The Irish novelist on navigating success shortly after a cancer diagnosis and a marriage breakdown, the renaissance in Irish writing, and how his ‘tragic worldview’ fits the times

The Guardian - UK · May 12, 2024

Sainsbury takes on Aldi and Lidl after "relentless" price cuts

Sainsbury today hailed its focus on food under CEO Simon Roberts and said it is taking market share from rivals including Aldi and Lidl at the cheaper end of the market and Waitrose at the top.

Evening Standard · Apr 25, 2024

Grocery price rises in Great Britain slow as cost of toilet rolls, butter and milk falls

Shoppers spend more on promotions as Easter lifts sales of chocolate eggs and hot-cross buns

The Guardian - UK · Apr 23, 2024

What do I want for Posh at 50? Happiness. She and the Spice Girls deserve it

I would take any member of this girl group over our last five prime ministers – especially Mel C. They are a reminder of a better time, writes Zoe Williams

The Guardian - UK · Apr 22, 2024

Tesco sits at the top of the food chain but rivals are growing peckish

As the biggest supermarket prepares to unveil impressive profits, smaller grocers will find that falling inflation leaves them with nowhere to hide

The Guardian - UK · Apr 6, 2024

'We tested over the limit' - We talk Paris-Roubaix tech with Lidl-Trek's Technical Manager

Glen Leven talks mechanics' tricks, equipment choices and paying for groceries at Lidl

Cycling News · Apr 4, 2024

Greggs staff to wear body cameras after rise in sausage roll thefts and abuse

London Bridge among branches of chain that will see staff wearing the technology

Evening Standard · Mar 30, 2024

Supermarket opening times this Easter: Tesco, Asda, Lidl and more

Here are all the major supermarkets and their policies for opening over the Holy weekend

Evening Standard · Mar 26, 2024