“Such Stupidity”: Hooters CEO Unveils Family‑Friendly Rebrand Plans, Citizens React With Harsh Comments “We have been that way always,” the CEO said. Bored Panda · May 23
Hooters restaurants are set to undergo a rebrand to a ‘neighborhood place’ for families The new Hooters CEO, as well as the original owners, reacquired the brand’s intellectual property in the fall, with plans to ‘re-Hooterize’ the chain The Independent UK · May 22