Lidl trolls M&S's ban on ice cream shop by sending out Henry Hippos Fabio's Gelato in Hitchin received a letter demanding they changed the name of their ice cream Wales Online · Jun 5, 2023
Lidl in another dig at M&S after Percy Pig ice cream row M&S sent a cease and desist letter to Fabio’s Gelato in Hitchin The Independent UK · May 23, 2023
M&S asks small ice cream parlour to change name of Percy Pig product The ice cream is now called Notorious P.I.G. The Independent UK · May 16, 2023