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The Latest Breaking News from D2C

D2C brands feel the pinch as consumers cut spending

Rising input costs and shrinking demand are squeezing smaller brands, with consumer spending projected to drop 5-6% next quarter. D2C brands face pressure as inflation and a weakening rupee push consumers towards essential purchases, impacting discretionary spending and average order values. Companies are absorbing costs or planning price hikes up…

The Economic Times

Beyond sneakers: Bachi Pullela’s ‘State of Joy’ bet in the footwear space

Bachi Pullela, Founder of State of Joy, discusses his transition from global manufacturing to building a consumer-facing brand rooted in Indian identity and “joy” as a cultural philosophy.

The Economic Times

The Rise of Direct-to-Consumer Vitamin Brands: What’s Fueling the Boom?

In the past few years, the direct-to-consumer (D2C) model has exploded across a variety of industries, and the vitamin and wellness sector is no exception. With more people turning to online shopping for health products, vitamin ecommerce has rapidly evolved into a thriving industry.

inkl

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Allison C. Ullrich: The Contrarian Catalyst in Supply Chain Leadership and D2C Growth

Starting her career in advertising and marketing, Ullrich sharpened her negotiation, analysis, and consumer behavior skills.

International Business Times

Steven Wilson announces first full-band North American solo tour for seven years

Steven Wilson will release The Overview, a concept album featuring two long-form pieces of music, on March 14

Louder

Navigating Leadership Challenges In Direct-To-Consumer Industry

Explore the challenges and strategies for success in the dynamic direct-to-consumer (D2C) industry. Learn how HR leaders play a crucial role in driving gro...

Top News

tvScientific Working with Blockgraph to Improve How Brands Use First Party Data

New direct-to-DSP integration will make it easier for marketers to more effectively target and optimize audiences across CTV and linear TV

TV Tech

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Paramount+ Subs Top 63M

Paramount+ added 2.7M net subs in Q3, 2023 as streaming losses narrowed

TV Tech

Amagi to Demo Solutions for Enhanced Content Management and Monetization at IBC2023

Company will showcase cloud-based SaaS services for traditional cable, CTV, D2C apps, and FAST platforms

TV Tech

Manchester fashion brand racked up debts of almost £4m when arm collapsed into administration

Lavish Alice-branded clothes have been worn by celebrities including Katy Perry, Kendall and Kylie Jenner, Eva Longoria, Jessica Biel, Elizabeth Hurley and Lindsay Lohan

Manchester Evening News

Almost £4m owed by Lavish Alice's wholesale arm as it entered administration after HMRC warning

Brand is continuing as an online-only operation and bosses say it is set for growth

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