The Latest Breaking News from AdImpact

Former Google executive was a strategic adviser to the company

They are working to bolster ScreenImpact with near real-time detection of local broadcast advertisements

AUSTIN, Texas — The third biggest spender in Texas elections this year is a shadowy group that has not disclosed any information to the state, and is testing the limits of campaign ethics law, experts said.

Parties once focused on TV but now a billion-dollar effort embraces the highly targeted and almost rule-free digital world

WASHINGTON — Republicans and allied groups nationwide pumped about $50 million into campaign ads this cycle invoking, condemning or demonizing House Speaker Nancy Pelosi, according to an analysis from AdImpact, an ad-tracking firm.

Democrats’ prospects for holding onto Congress are fading a week before the U.S. election as voters focus on economic concerns rather than the rollback of abortion rights, bolstering Republicans who have made inflation a central issue in the race.

LOS ANGELES — Businessman Rick Caruso will end his campaign for mayor of Los Angeles much as he started it — pounding away with a television advertising campaign that attempts to persuade Angelenos he is the kind of independent problem solver who can overcome entrenched and corrupt interests at City…

The ad drew swift pushback from Republicans criticizing its use of the gunman’s image.

Ad spending by Democrats on abortion-related messaging took off after the Supreme Court overturned Roe v. Wade. Meanwhile, Republican spending on crime ads tripled in September.