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YouTube is winning the battle for the "manosphere"

YouTube is emerging as the media center of gravity for the increasingly influential "manosphere," according to a new report by Precision Strategies and Tunnl, "The Manosphere Index."

Why it matters: The ideas circulating in the "manosphere" — male-only and creator-driven spaces that are shaping modern masculinity — are steering elections, shaping spending habits and setting cultural expectations.


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