As H&G's specialist sleep writer, I'm often asked 'what is the best mattress firmness?' I rarely give two shoppers the same answer, since every sleeper needs to find their own ideal balance of comfort and support. Plus, mattress firmness is so subjective: what feels nice and supportive to you could feel hard as nails for your partner, while their plush mattress might give you a sinking feeling.
In the same way that different clothing brands use diverse sizing systems to describe the fit and feel of a product, different mattress brands use diverse descriptions for mattress firmness. Some mattress stores rate firmness on a numerical scale of 1 to 10, where 1 is super-soft and 10 is ultra-supportive. Others talk in terms of 'Soft', 'Medium', or 'Firm' mattresses: this system might be easier to understand, but it makes it harder to compare beds across brands.
