All the best companies have had their moments of experimentation. Sometimes this works out and catapults a whole new genre of device, and sometimes, it is best left as a footnote of camera history.
You'd think the old adage of "if it ain't broke, don't fix it" seems to apply to the camera industry more than most. After all, the basic design of what a camera is has barely changed for around a hundred years since the end of the twin lens roll film cameras, with SLR-style and rangefinder-style bodies enduring to this day.
