
The world is filled with some of the most beautiful fragrances, but there's something about British perfume brands that feels extra special right now. In fact, throughout 2023 we've seen the UK lead the way when it comes to fragrance, not just in terms of the brands, but also our trendsetting tastes.
When Marie Claire UK's Executive Beauty Editor, Shannon, recently sat down with world-renowned perfumer, Francis Kurkdjian, even he touched on this British perfume renaissance. "I think Britain has something that makes it very interesting. It's more of a major market than it used to be because, for some reason, at some point the tradition of British perfumery got washed out. To me, right now, there is some sort of British revival. It's a combination of something very specific that we don't have in the rest of Europe and that you don't see in the US—it's a specific taste that combines something very voluptuous, sensual and warm, with something that is almost dishevelled. It's something very specific," he told her.