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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

Vevo Working With Kerv For Shoppable CTV Ads

'Barbie Girl' on Vevo.

Music video service Vevo said it is working with Kerv Interactive to create new shoppable ad formats to Vevo’s connected TV channels.

Advertisers on Vevo will now have access to Kerv’s ad suite, which provides views with second-screen experiences tailored to a brand’s goals for a campaign.

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