Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Guardian - US
The Guardian - US
Comment
Arwa Mahdawi

US marketing companies are helping to rebrand the genocide in Gaza

smoke rises from attack in Gaza City
‘It’s not just media outlets working overtime to help rehabilitate Israel’s image.’ Photograph: APAImages/Shutterstock

If a tree falls in a forest and no one is around to hear it, does it make a sound?

You’ve heard that one before, but here’s a new version of the thought experiment: if a genocide takes place but you prevent foreign journalists from observing it, kill the key witnesses and spend hundreds of millions of dollars on propaganda, then will anyone care?

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.