MagVortechs was founded on the belief that electrical generation technology still has room to evolve. Leading that effort is Bryan Strohm, a longtime researcher who has spent over two decades studying electromagnetic systems and developing new patented generator concepts. Alongside him stands Scott Gossler, inventor and founder of HEFO Inc., whose work on axial flux motor technology and DC motors dates back decades and whose designs have become increasingly relevant as the automotive and aerospace sectors continue investing in high-performance electric propulsion.
Their partnership stretches back nearly forty years.
They recount how a chance meeting at an energy conference in California during the late 1980s sparked a professional relationship built on technical experimentation and a willingness to challenge conventional assumptions about electrical machines. Today, that relationship forms the foundation of MagVortechs' current mission: securing engineering partnerships capable of transforming years of research into commercially viable technologies.
Strohm explains, "This is a decades-long project for me. The science behind it is extraordinarily strong. It's not speculative. At this point, it's really a matter of engineering."
Strohm founded MagVortechs in 2003 as a vehicle for advancing research into specialized generator systems that utilize magnetic fields in unconventional ways. Much of his work has centered on unipolar generator concepts and alternative approaches to electrical generation that he believes deserve deeper investigation. He points out that recent efforts have focused on identifying manufacturers, engineering organizations, and strategic collaborators capable of helping develop full-scale prototypes.
Recognition also carries particular significance for Gossler, whose story champions the persistence required of independent investors. A former military electrician, Gossler spent years building technical expertise before dedicating himself to a motor design that would ultimately consume much of his professional life.
Working largely from a self-built garage machine shop, he invested fifteen years designing, testing, and refining what became his axial flux motor. He notes how several custom components were manufactured during the process as prototypes repeatedly failed, improved, and evolved.
"I made hundreds and hundreds of parts that both failed and succeeded," Gossler recalls. "I spent all my money and all my time putting together a machine shop and all the tools and everything I needed."
His breakthrough emerged from experiments involving powerful neodymium magnets and custom-built coils. A realization about magnet placement eventually led him toward a design architecture that differed significantly from traditional radial flux motors. The concept later became the basis of a patented axial flux motor that he successfully demonstrated in the mid-1990s and officially issued in 1996.
Today, Gossler believes axial flux technology has attracted substantial attention across the electric mobility sector due to its compact form factor and power density. He notes that axial flux motors often appear across electric aviation and in several production cars, a shift he expects to accelerate. He views growing adoption as validation of principles he began exploring decades ago. "I want to leave this world being known for my contributions to the axial flux motor," he says.
Strohm witnessed much of that journey firsthand. Shortly after meeting Gossler, he visited his San Diego workshop and was immediately struck by the technical sophistication of the work and the determination behind it. "His electrical engineering abilities were fascinating to me," Strohm says. "One of the best decisions I ever made was changing my flight and going down to Scott's shop."
Their research paths eventually diverged. Gossler continued refining motor technology while Strohm pursued generator development through MagVortechs. Communication remained constant with both men exchanging ideas and following each other's progress through changing industry cycles.
Current efforts at MagVortechs focus on advancing Strohm's generator research while simultaneously elevating awareness around Gossler's contributions to axial flux motor development. Each sees recognition as a pathway toward meaningful collaboration.
"My primary goal right now is engineering support and strategic partnerships. We need people who can help build and test these systems," Strohm explains.
Success, in his view, begins with constructing a working machine capable of validating years of research. Success for Gossler centers on the acknowledgement of his role in advancing axial flux motor technology and ensuring the history of that development is properly understood.
Many inventors spend their careers pursuing a single idea. Strohm and Gossler have spent decades pursuing entire fields of inquiry. MagVortechs now represents the latest chapter in that effort, bringing together one inventor seeking to prove a new generation of generator concepts and another hoping to secure lasting recognition for work he believes helped shape the future of electric propulsion.
