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Motor1
Motor1
Sport
Brian Potter

Trump's New Tariff Could Force Toyota And Honda To Eat Costs

  • Toyota and Honda build more than three-quarters of vehicles assembled in Canada.
  • President Trump announced a 50% tariff on Canadian-built cars, trucks and parts effective January 1, 2027.
  • Toyota and Honda will likely absorb part of the 50% tariff instead of fully passing costs to US buyers.

Toyota and Honda build more cars in Canada than any other automaker, and that math is about to bite. The two Japanese brands together account for more than three-quarters of all vehicles assembled north of the border, putting them squarest in the path of President Trump's threatened tariff hike.

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