
There’s a moment, somewhere around your forties, when makeup starts to behave differently. Your best foundation that once skimmed over your skin now settles slightly around the eyes; a sweep of powder, once used to set everything in place, can leave things looking flatter, drier – a little less like skin. Instead of persisting with the same products, it’s worth taking it as a cue to reassess.
As any makeup artist will tell you, adapting your beauty routine as you get older is key. It’s something Trinny Woodall has long understood. Since launching Trinny London, her focus has been on creating products that work with changing skin – addressing texture, tone and luminosity without unnecessary heaviness. “A lot of brands say they care about mature skin, but Trinny actually takes the time to figure out what works,” says legendary makeup artist Vincent Ford. “She thinks about the actual concerns – be it texture, firmness, wrinkles – and creates products with those in mind.”