Privacy-focused search engine DuckDuckGo has announced that its opt-in, generative AI-limiting "No AI" search page has received three times as much traffic since Google's latest round of updates and PR for AI mode search. In addition to user privacy, DuckDuckGo is positioning itself as a destination for user choice—one that's still keeping its options open with AI.
Three days ago, we reported on how installs of DuckDuckGo's app were up by almost a third following Google's latest push for AI in search. This latest announcement from DuckDuckGo appears to exclusively pertain to noai.duckduckgo.com, its AI opt-out search option.
