- Gen Z’s growing preference for real-life connections has led experts to predict dating apps will continue losing steam. In response, Tinder has launched new “Modes”—including Double Date and College Mode—that let users toggle between different match types, aiming to appeal to younger users. Early data shows these new features are increasing engagement, but skepticism remains about whether these innovations can truly revive dating apps.
Gen Z and dating experts have proclaimed traditional dating apps are doomed. But Tinder is courting the next generation by introducing new “modes” focused on double dating and connecting college students.
