Crumbl Cookies, once celebrated for its fun, innovative and relatable vibe, has landed itself in hot water after a collaboration with the Kardashian family—a group widely criticized by the brand’s fans for “embodying everything Crumbl supposedly isn’t.”
Recognized for its quality and weekly rotation of expertly made cookies, the brand has a long story of collaborating with celebrities to create themed products. This time, they chose Kris Jenner and her daughters to create six limited edition cookies.
“The Kardashian-Jenner menu won’t last!” the brand proudly announced, with each cookie being named after a different member of the clan.
