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The Guardian - UK

Politics

Jim Waterson Political media editor

‘There’s a lot less sharing’: how news consumption has changed since last UK election

Sir Keir Starmer Finley Instagram Peter Rishi Sunak TikTok Voter

Keir Starmer talking to members of the media — Keir Starmer talking to members of the media in Grays, Essex, this month. Photograph: John Keeble/Getty Images

Is this the first post-mainstream-media election? The Guardian asked six volunteers to record their phone screens for three days – and the results provide a glimpse of what news, if any, the British public is consuming as they go to the polls.

Zoya*, 28, a British-Pakistani woman in Birmingham, used to be a loyal Labour voter who knew nothing about Palestine. After watching TikTok videos and AI-generated Instagram posts, she is now a Green supporter who feels Gaza is her top issue.

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