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The Guardian - UK
The Guardian - UK
Lifestyle
Hilary Osborne

The truth about loyalty cards: discounts, data collection and the very best deals

illustration for Loyalty cards feature

Loyalty cards have been around for decades, but over the past couple of years there has been something of an evolution in the biggest UK schemes. While previously shoppers would rack up points on their spending that they could later cash in for rewards, several major retailers have switched to offering upfront benefits. The loyalty schemes of Tesco, Sainsbury’s and Boots are among those that have effectively become clubs and, if you’re a member, you get products cheaper when you do your shopping online or in-store. Other retailers still offer conventional schemes, where you can earn vouchers to use on shopping or other treats. At a time when money is tight and bills are rising, it’s worth considering any opportunity to save. If you play your loyalty cards right, this might be one.

Should we all be using loyalty cards?

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