When discussing the future of work, we've been asking the wrong question. It's not "What jobs will exist?" but "Who will create them?"
Across Southeast Asia, Latin America, and Sub-Saharan Africa, a new generation of micro-entrepreneurs is building small, independent businesses powered by mobile technology, social networks, AI, and digital platforms. This movement is redefining how people earn and engage with the economy, particularly in emerging markets where formal employment opportunities remain limited and economic resilience is increasingly driven by self-initiative.
