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Times Life
Times Life
Aishwarya Kapoor

The Psychology of an Indian Woman Wearing Red When There Is No Wedding to Justify It

The colour was never yours to begin with

Red in India belongs to the bride. It belongs to the sindoor pressed into a parting, to the Benarasi draped for a phera, to the chooda stacked on a wrist. By the time a girl grows up watching weddings, she has absorbed the lesson without anyone stating it plainly: red is conditional. It is permission-based. It arrives with a ceremony attached, and when the ceremony ends, so does the licence to wear it.

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