Despite the revival of the Balenciaga Le City bag last year, a new style from the Maison is claiming It-bag status. It’s the bag that Kim Kardashian stands with defiantly in her luxury walk-in wardrobe. And it’s the bag the superstar wears while sporting a Marilyn Monroe-esque look as part of last summer’s Balenciaga “The Characters” campaign, alongside Naomi Watts and Isabelle Huppert and photographed by Nadav Kander - the three characters all show off how to wear the bag in different ways.
It’s also the bag worn by Nicole Kidman and photographed by Mario Sorrenti for the brand in May 2024; and it’s a favourite of Hailey Bieber. No wonder. Practical, easy, cool and, most importantly, slouchy, it is the Rodeo bag.
