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Bangkok Post
Bangkok Post
World

The metaverse threat, 'TV will die with its audience'

Platforms like Roblox have already taken kids away from TV, with half of 9-12-year-olds in the US using it at least once a week.

CANNES, France: TV companies will need to radically adapt to the fast-evolving world of online entertainment if they hope to survive, experts have warned.

Broadcasters are already playing catch-up with online gaming giants in the battle for the attention of young audiences and the advertising dollars that follow.

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