The town of Llantwit Major has seen many changes throughout the years, with shops coming and going, moving within the town, and houses popping up everywhere. However, the town, known for its history and beautiful coastline, has a shop that has outlasted the rest.
Located on East Road - placed between a hairdressers and a flower shop - sits The Chocolate Box, a gift, card, and sweet shop that on March 31 celebrates 50 years in business. The much-loved shop has changed slightly over the years, however, the support from locals has not.
Elaine Smith, 65, took over the shop seven years ago when the previous owner Maureen passed away, though Elaine says she has worked for the business now for around 20 years. Elaine explained: "I bought it when Maureen very sadly passed away seven years ago. I decided I was working here anyway, and I've been here a long time and I like the customers, they're brilliant."