For smartphone manufacturers, competing with Apple must feel like bringing a knife to a gunfight. Every. Single. Quarter.
The best iPhones aren’t necessarily the best phones outright (read: they’re not), but the Cupertino giant has undoubtedly managed to cordon off a large swath of smartphone-owning consumers (perhaps indefinitely so) through its decades-long focus on building a watertight product ecosystem. Heck, even Samsung, Apple’s biggest competitor, has seen its own home country fall victim to iPhone fever, and Apple remains a force to be reckoned with in China, too.
