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WEKU
Rachel Treisman

The journey of 'seemingly ranch,' from meme to top of the Empire State Building

Taylor Swift Empire State Building Heinz Garfield Travis Kelce Met McDonald MerriamWebster
Taylor Swift watched the Kansas City Chiefs play at Arrowhead Stadium on Sunday. At one point she ate a snack and unknowingly set a meme in motion. (David Eulitt/Getty Images)

The hottest condiment these days isn't ketchup or aioli or even chili oil. It's seemingly ranch.

And that's largely thanks to one person: Taylor Swift. (Heard much about her lately?)

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