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International Business Times UK

Entertainment

Jeyn Klare Reyes

Sydney Sweeney Mocks Bets on Her Underwear and 'Dictators Dying' in New Novig Ad After Athletes' Backlash

Sydney Sweeney Novig Amy Hunt Jacob Fortinsky sports

Sydney Sweeney mocks underwear and war bets in a new Novig advert, following athletes’ criticism of the campaign’s portrayal of women in sport (Credit: X/Novig)

Sydney Sweeney has released another revealing Novig advert, joking about people betting on her underwear and invoking 'dictators dying' to promote the platform's focus on sports.

Shared on Instagram on 11 October, the commercial follows criticism from female athletes over the company's September campaign. The new instalment retains its provocative imagery while directing its message towards the subjects people can wager on.

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