
STOCKHOLM—Spring Media, an international full-service sports agency offering production and streaming services, marketing and rights management, has inked a deal with Pixellot, an AI-automated video and data solutions provider for sports, to produce Eredivisie, the Netherlands’ highest level professional ice hockey league.
The multi-year agreement gives Spring Media the exclusive rights to produce and distribute all games from the top Men’s Dutch ice hockey league over the next five seasons using Pixellot’s AI-automated multi-camera production technology. Spring Media will present the games on its OTT platform powered by Staylive, Pixellot said.