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Euronews
Euronews
Theo Farrant

Spotify to label AI-generated artist personas with new ‘AI Persona’ badges

Music streaming giant Spotify has announced that from September it will begin adding an “AI Persona” badge to some artist profiles, helping listeners identify when an artist’s music may have been generated using artificial intelligence.

AI Personas will also be excluded from Spotify’s editorial and algorithmic recommendations, in an effort to give greater visibility to music made by genuine human musicians and artists.

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