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The Guardian - UK
The Guardian - UK
Business

Social media platforms are only as good as the people who run them

Bluesky app
‘Social media, like any tool, can be used for good or evil.’ Photograph: Peter Kovac/Alamy

Frances Ryan is right to point out the dangers of social media apps (Given the toxicity of social media, a moral question now faces all of us: is it still ethical to use it?, 14 February), but she also acknowledges how beneficial they can be. In my early days on Bluesky, I began questioning why I was spending time building a following. I wanted to promote my books because I believed that they had the potential to help many people, but book sales didn’t actually increase.

Still, I continued. I posted Arwa Mahdawi’s powerful column about the Save Act. I was able to let countless people know for the first time how dangerous this law would be. Then a researcher friend told me that he was having trouble getting people to complete a survey on gender-affirming care. With the help of others on the platform, we were able to get many participants for him.

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