
Canada’s apparel industry is bracing for impact as President Donald Trump continues to retool his tariff strategy. For many brands, the threat of rising costs couldn’t come at a worse time. Inflation has already cooled consumer spending, and now, higher import costs could force companies into a corner. Raise prices and risk alienating shoppers, or eat the costs and watch margins shrink? Either way, retailers may end up buried in unsold stock.
Canada Goose (GOOS), famed for its premium outerwear, sits right in the blast zone, facing the heat. Once a winter wardrobe staple for celebrities and adventurers alike, Canada Goose has been grappling with slowing sales, product expansion struggles, and now, rising tariff risk.