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Android Central
Android Central
Technology
Sanuj Bhatia

Samsung raised prices on the Galaxy S26, and it doesn't seem to matter

Samsung Galaxy S26, S26 Plus, and S26 Ultra in hand.

What you need to know

  • Galaxy S26 series sales grew 29% in the U.S. in the first three weeks compared to last year.
  • Galaxy S26 Ultra drove 71% of sales, as buyers leaned toward the premium model this year.
  • Higher prices on S26 and S26 Plus pushed more users to choose the Ultra model instead.
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