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Digital Camera World
Digital Camera World
Basil Kronfli

Samsung Galaxy S25, S25 Plus and S25 Ultra hands-on – it's an AI bonanza

A photo of the Samsung Galaxy S25 Ultra.

Samsung has launched its latest flagship smartphone family – the Galaxy S25 series, comprising the Galaxy S25, S25 Plus and S25 Ultra. There are some very welcome changes this year, most notably the move to a Qualcomm chip for all three devices – not just the Ultra – and the designs have seen a refresh too, though, on first impression, camera hardware updates are thin on the ground.

Last year's Galaxy S24 Ultra is still a great phone, and while the smaller S24 and S24 Plus had relatively modest cameras, the Ultra was specced out with its quad-camera system, which included a 50MP 5x periscope camera. While I don’t typically love Samsung’s photo processing in auto mode, manual shooting, and Samsung’s Camera RAW app saved the day with more extensive pro features than most flagships offer, and Samsung also leaned into AI for its imaging highlights.

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