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Fashion Times
Fashion Times
Lifestyle

Rent The Runway: Redefining Luxury Fashion with a Rental Revolution

A woman looking for clothes in the closet. (Credit: Rent The Runway)

In a world that craves constant novelty, the traditional approach of owning luxury fashion items is no longer the only option. Rent The Runway (RTR), a pioneering fashion website company founded in 2009 by Jenn Hyman and Jenny Fleiss, offers an alternative that allows customers to rent luxury items rather than purchase them.

With a mission to empower women to feel their best every day and a vision to become a starting point for the circular economy, Rent The Runway has disrupted the trillion-dollar fashion industry and changed the way women experience fashion forever.

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