There are many ways to judge the rate of inflation, how much more expensive everything in the shops is getting, but one of the simplest is the price of a Freddo - Cadbury's staple frog-shaped chocolate treat that used to cost just 10p.
Back in the 90s when it was relaunched you could buy the snack for 10p in shops across the country and it stayed at that price until 2005. But by 2015 the bar had already hit an average of 25p and by 2017 it was 30p. And now one mystery shopper has found you could pay almost double that in some shops amid the cost of living crisis.
The average price of a Freddo in 2022 stands at 30p – a whopping 200% increase on the 1990s figure, reports The Echo, but some shops are selling them at much higher prices.
