
The British pound has surged 10% against the US dollar since early April, following the introduction of new import tariffs by US President Donald Trump. The sudden strengthening of sterling has triggered a wave of demand for American holidays, with UK tourists taking advantage of the improved exchange rate.
British travellers are heading to popular destinations such as New York, Los Angeles, and Orlando, as the cost of visiting the US has dropped. Tour operators and airlines have reported a surge in bookings, driven by the pound's highest value against the dollar in six months.