Phillip Schofield was branded 'The Grim Reaper' by This Morning insiders after his recent 'fall from grace'.
The TV presenter has been hitting the headlines after it was reported that his friendship with Holly Willoughby has been deteriorating behind the scenes on the ITV show.
Fuel was further added to the fire when he appeared to address their friendship troubles saying “the last few weeks haven't been easy for either of us.”