
After almost a year since its big reveal, Pepsi has finally launched its new brand identity with a refreshing global campaign. The brand officially unveiled its new logo early last year and since then it's all been a little quiet. Now the iconic soft drinks brand has unleashed its new look to the world, and when I say it's gone big, that's no exaggeration.
From London to Bangkok, the global rollout appeared all across the world, bringing us into an exciting new era for the brand. As one of the best and most recognisable circular logos of all time, Pepsi's reimagined look is a wonderful evolution of its past identity, bringing a delightful blend of modern style and traditional timelessness.