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The Guardian - UK
The Guardian - UK
World
Amrit Dhillon in Dehli

‘Patriotic’ Indian brand Campa Cola to relaunch in challenge to Coke and Pepsi

A customer drinks a Campa Cola at a retail outlet in New Delhi, India, in 2009.
A customer drinks a Campa Cola at a retail outlet in Delhi, India, in 2009. Photograph: Gurinder Osan/AP

More than half a century after it was launched, a brand of cola that Indians drank copiously in the 1970s and 1980s in the absence of Coca-Cola and Pepsi is poised for a comeback.

Campa Cola is returning to supermarket shelves, relaunched by its current owner, India’s richest man, Mukesh Ambani.

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