Get all your news in one place.
100's of premium titles.
One app.
Start reading
GamesRadar
GamesRadar
Technology
Catherine Lewis

Nintendo won't "rush" major Switch 2 game announcements like a new 3D Mario to sell the console, say former marketing leads: "There's no way from a development side"

A screenshot from Super Mario Odyssey showing Mario throwing Cappy in New Donk City.

The Switch 2 already has a very solid lineup of upcoming games, but as Nintendo of America president Doug Bowser appears to tease the existence of a new mainline Mario game, two former Nintendo marketing leads believe there's no chance of the company announcing a major release like that before it's ready.

Ex-Nintendo Minute hosts Kit Ellis and Krysta Yang (also respectively NOA's former director of social media marketing and original content, and former senior manager of creator relations and original content) have been speaking about things Nintendo can do (and some things it won't) to shake off some of the negativity surrounding its upcoming console in a new episode of their podcast (below).

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.