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Broadcasting & Cable
Broadcasting & Cable
Business
Jon Lafayette

Nielsen Debuts Nielsen One Alpha for Measuring Content

Nielsen TelevisaUnivision AMC Networks Disney Horizon Media Sony Pictures Television
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Nielsen said the Alpha version of its Nielsen One system designed to measure the consumption of content is now being used by clients including The Walt Disney Co., Mediahub, Sony Pictures Television, TelevisaUnivision, AMC Networks and Horizon Media.

The Alpha version focuses on program-level measurement across platforms. It will be more broadly released in late 2024, Nielsen said.

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