Newcastle United will donate £150,000 to the West End food bank as families across Tyneside tackle the cost-of-living crisis. As weather deteriorates, the most vulnerable in the region are beginning to feel the pinch.
Household energy bills increased by 54 percent in April, a blow that becomes more apparent as December temperatures plummet. The ‘Helping Hand at Christmas’ scheme has launched, allowing the club to team up with the Newcastle United Foundation and provide support for those in need.
The West End food bank was set up in March 2013 and is the third largest of its kind in the UK. Matchday donations outside of St James’ Park have been matched by co-owner Jamie Reuben since the Saudi-backed takeover last October.