Like many things that aren’t new in any way but find a fresh lease on life when TikTokers put their own spin on them (sea shanties, body dysmorphia, Kate Bush), entertainment-industry nepotism has found its way back into the spotlight.
Once Gen Z discovered that controversial Euphoria showrunner Sam Levinson was the son of Rain Man director Barry Levinson, the platform has been awash with videos of people discovering that their favorite celebrities are the children of other celebrities. They’ve been dubbed “nepo babies” – expressed less as an insult and more as a devastatingly precise way of describing the in-crowd.